One of the best parts about working to provide a safety net for booksellers is the immense amount of creativity in the book industry. Book lovers and businesses don’t just offer their financial assistance, they think of new and creative ways to leverage their skills to best help Binc help booksellers.
In the past few weeks, we have experienced an outpouring of creative support from companies and individuals across the book industry.
Ingram Content Group offered Binc a burst of support and awareness with their #IngramForIndies campaign during the week leading up to Independent Bookstore Day. The campaign quickly surpassed its goal of more than 40 shares and retweets well before the Bookstore Day deadline and Binc received a $4,500 donation and increased visibility as a result. To top it off, Ingram hosted a raffle benefiting Binc on Bookstore Day at Parnassus Books in Nashville.
Ingram isn’t alone in providing creative corporate support for the bookseller safety net. Take Basil Software, for example. The company has been long-time Binc supporters. But this year Basil found a creative way to help Binc even more. Basil is offering a one-time donation for every one of their customer stores who joins as a $20/month sustaining donor during our Campaign to Sustain.
Creative giving doesn’t stop with corporate supporters. Binc Ambassador Ann Patchett has offered an autographed copy of her latest award-winning novel Commonwealth to anyone who becomes a minimum $20/month sustaining donor.
Bookstores can also partner with Binc to help spread awareness and raise funds. Bank Square Books and Savoy Bookshop and Café recently provided Binc with several copies of Neil Gaiman’s latest book, Norse Mythology. Current sustaining donors who successfully encourage their friends and family to join during Campaign to Sustain will be entered for a chance to win one of five copies.
Binc’s partnerships extend beyond help with our annual donor drive. Looking forward, we are planning a June collaboration with AdventureKEEN with the help of Ingram and edelweiss. The campaign is called “Shop Local, Live Local,” and will direct the company’s profits from June sales of regional AdventureKEEN books to support Binc. Booksellers and store owners interested in participating in the event can find more information here.
The people who care about booksellers are some of the most creative and generous people in the world. We want to hear from you because we know you have great ideas. Call us. Email us. Message us on social media. We want to work with you to strengthen the bookseller safety net.
The Binc Foundation was established in 2011 with an expanded mission of helping bookstore employees across the country in situations of hardship. At that time, the Foundation’s Board of Directors and staff decided that three years would be enough time to determine if this newly formed Foundation could be made viable and continue to improve the lives of booksellers. In November of 2014 the Binc Foundation celebrated a successful three years of helping book store employees facing financial emergencies get back on their feet.
As an entrepreneur in the publishing and entertainment field, the time and money to take a vacation is rare. Every writer, publisher, and corporate entertainment entity operates on its own schedule, not mine. The clients and colleagues with whom I work bring to life the television shows, music, books, games, toys, and news consumed by millions everyday. And I have to be prepared and available when needed. That is why I jumped at the opportunity to travel with a friend, who is also the Public Information Officer for the town in which we live, to Clearwater, Florida recently for her annual pilgrimage to the NIOA (National Information Officers Association) Conference. I know that work never stops. But, I looked forward to the chance to change the view and my surroundings, and a little fun, while I kept up my daily work schedule. Not to mention the semi-vacation was about half the cost of what a real vacation would have been. Sign me up! I packed my bags and we hit the road. I was intrigued by the notion that I could learn about the NIOA and hear from my friend about some of the cases they were to cover at the conference. Among the highlights of this year’s conference, they covered how the FBI managed the media for the Boston Marathon Bombing, the 2013 Alabama child-hostage bunker crisis (Midland City, Al.), and Cleveland’s kidnapping victims of Aerial Castro. NCIS also gave a presentation about the Washington Navy Yard Shooting Rampage and its challenges. While I was unable to attend the conference sessions, it was great to hear about what the attendees were able to learn from the presentations.
In 2013, the Binc Foundation provided financial assistance to 26 families. As a means to help increase the number of booksellers the Binc Foundation is able to help, and to identify potential unmet assistance needs, the Foundation is launching an industry survey to gather information regarding overall awareness of the services Binc provides, improvements that can be made, and ideas for additional ways to assist booksellers
By taking 10 minutes to complete the survey from March 6 – 16, you can help Binc better assist booksellers and you could win an Amex gift card as well! Participants will be eligible to win a grand prize of a $250 Amex gift card or one of ten $25 Amex gift cards.
The Binc Foundation encourages anyone working in the book industry to submit their suggestions. Your answers will enhance Binc’s ability to support the nation’s booksellers.
Our survey is closed. Thanks to those who participated.