Opening a bookstore is a daunting task, even for someone having broad bookselling and book industry knowledge. Just like our partners at Paz & Associates, Binc is dedicated to helping book people thrive in an industry that can be a challenge.
This post on the Paz & Associates blog from October offers some insight on how to make it as a bookstore owner.
People often ask us to describe the kinds of people who are most successful bookstore owners. The answers may be surprising … the ability to master spreadsheets is not top of the list!
As an entrepreneur in the publishing and entertainment field, the time and money to take a vacation is rare. Every writer, publisher, and corporate entertainment entity operates on its own schedule, not mine. The clients and colleagues with whom I work bring to life the television shows, music, books, games, toys, and news consumed by millions everyday. And I have to be prepared and available when needed. That is why I jumped at the opportunity to travel with a friend, who is also the Public Information Officer for the town in which we live, to Clearwater, Florida recently for her annual pilgrimage to the NIOA (National Information Officers Association) Conference. I know that work never stops. But, I looked forward to the chance to change the view and my surroundings, and a little fun, while I kept up my daily work schedule. Not to mention the semi-vacation was about half the cost of what a real vacation would have been. Sign me up! I packed my bags and we hit the road. I was intrigued by the notion that I could learn about the NIOA and hear from my friend about some of the cases they were to cover at the conference. Among the highlights of this year’s conference, they covered how the FBI managed the media for the Boston Marathon Bombing, the 2013 Alabama child-hostage bunker crisis (Midland City, Al.), and Cleveland’s kidnapping victims of Aerial Castro. NCIS also gave a presentation about the Washington Navy Yard Shooting Rampage and its challenges. While I was unable to attend the conference sessions, it was great to hear about what the attendees were able to learn from the presentations.
Did you ever have one of those very ordinary encounters that snowballs into something much bigger? A casual comment, which grows to a longer conversation, leading to an introduction and all this is followed up with something really extraordinary. That is exactly the chain of events that led to Binc’s relationship with Eightfold Marketing & Creative.
Mary Fitz volunteering with Jeanne Joesten at the Zombie Apocalypse Fundraiser
The Binc Foundation, Borders Alumni family and the book industry at large lost a good friend recently with the passing of Mary Fitzgerald. Mary spent the majority of her adult life immersed in the book industry. Working for B. Dalton and Barnes & Noble then moving to Waldenbooks and later to Borders, she helped make bookselling (and book buying) a great experience for all. Mary traveled the world setting up stores and in the process developed a love of travel and meeting new people. Although her professional career recently took her from books to building materials (working for Lowe’s), Mary never left the book industry behind. She surrounded herself with books and the people who loved them.